Skiftr - “You can do more than you think”
Skiftr is an AI-native career navigation platform built to help people understand where their skills can take them next. AGXNCY partnered with the founding team to create the brand, define the proposition, shape the product strategy, design the core user experience, and develop the language, journeys, and commercial models behind the platform.
Our work covered the full product foundation: positioning Skiftr beyond traditional job boards, defining its skills first career intelligence model, creating the Skifts concept, shaping onboarding and insights flows, designing persona-led scenarios, and developing propositions for individuals, companies, and coaches.
The result is a clearer product story and a sharper experience model for helping people navigate a rapidly changing labour market with confidence.
Skiftr.com
What made the project distinctive was the need to turn a complex labour market problem into a clear, AI-native product proposition. Skiftr was not just a job search interface or a CV tool; it required a new experience model for connecting people’s skills, ambitions, constraints and behaviours to live market data. The work brought together product strategy, agentic experience design, skills intelligence, data-led personalisation, commercial model design and brand language into one coherent platform. That intersection of human need, market intelligence and product innovation is exactly where AGXNCY is built to operate.